S. Craig Watkins
is the author of The Young and the Digital: What the Migration to
Social Networking Sites, Games, and Anytime, Anywhere Media Means for our
Future in 2009. He has also published two other books on hip-hop culture.
Watkins teaches at the University of Texas in Austin in the departments of
Radio-TV-Film, Sociology, and the Center for African and American Studies. He
is a member of the MacArthur Foundation’s research network on ConnectedLearning. Watkins is also conducting a series of case studies that
examine how educators are using social, digital, and mobile media to design the
future of learning.
In the
chapter “How Race and Class Distinctions Are Shaping the Digital World,”
Watkins discusses how people, mainly college-aged, use social media sites to
connect with others and maintain relationships. He writes that the majority of
users prefer Facebook to MySpace, and that social class is a major determinant
of young people’s preference for using either site for social networking. He
argues against the commonly accepted view that social class, race, gender,
etc., do not matter in the digital world, and instead makes the claim that
using these two sites actually creates a larger bias and divide among class and
SES specifically. Social networking actually mirrors users’ offline lives in
regards to preferred friends and acquaintances and maintaining feelings of
“safety” by excluding things deemed unsafe or unfamiliar.
When
surveyed in 2007, 84% of white students preferred Facebook, whereas only 66% of
those who identified as Latino preferred Facebook to MySpace. In the survey,
Latinos and Hispanic students were more likely to name MySpace as their preference. Studies also found that students whose parents have a higher education level
are more likely to be Facebook users. When asked about their opinions, users
described MySpace as “creepy, crowded, trashy, fake,” and “uneducated” and
referred to Facebook with far more positive comments like, “selective, clean,
educated,” and “private.”
Many
students expressed contempt for the assumed demographics of MySpace, believing
that the site is primarily used by “digital undesirables- black, Latino, and
angst-ridden teenagers- people they consistently describe as ‘creepy’”
(Watkins, 83). Watkins likened Facebook’s restricted college-oriented user base
to living in a gated community: “[people who] desire safety, security,
community, and ‘niceness’ as well as wanting to live near people like
themselves because [they fear] ‘others’” (Watkins 86). He writes that despite
the popular belief of the digital age changing lives and becoming a “social
utopia,” it has not changed whom we form strong social ties with.
Watkins’
book was regarded with much praise from other authors and academics. His work
is heralded as “a must-read for parents and educators,” and “bracing yet
reassuring, often surprising, and always substantive.” Other comments from the
general public on Goodreads.com are a bit more negative, stating such comments
as, “[kids] will find this information obvious,” and feelings that although
published recently published (2009), the material already feels out of date.
Overall this book received a rating of 3.21 (out of 5) from 38 ratings.
S. Craig Watkins, "Digital gates: How race and class distinctions are shaping the digital world," in The Young and the Digital (Boston: Beacon Press, 2009), pp. 75-101.
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